Hey guys my name is Ara
and its Tipster Friday from
printplace.com where I give 4 Marketing Ideas for Photographers | Tipster Friday from PrintPlace.com !!! you tips you've probably never heard of.
This week I'm talking to all you photographers out there.
I L-O-V-E photography.
I'm kind of a photographer myself:
filters, blur, it's no big deal.
Anyway, so the biggest
challenge for you, besides just
online digital printing services being an amazing photographer, is
letting people know you exist.
We all seem to default to online promotion.
However with companies like Facebook
charging you to reach your followers.
It's becoming harder and harder for photographers to promote themselves.
So here are four
creative tips for marketing your photography business.
Business cards are the first
and obvious way to promote yourself as a photographer.
Include photos that show your best work.
Also, consider having different types
of cards for the work you do.
Have a wedding card for bridal
clients and a separate card for seniors.
Get creative with your business cards and make them stand out.
Create a square business card with
your photo on one side and contact on the other.
You get totally original, Polaroid-shaped
business cards that people can't ignore.
At Print Place, we only
print standard-size business cards.
However, you can choose
post cards and add a
custom square trim for the same effect.
A simple but amazing message
for marketing yourself is simply saying thanks.
In a world of likes, favorites,
up-votes, it seems easy to show your appreciation.
But get old school and send
a thank you card to your clients
after every portrait session.
Customize the front of the
card with a photo and
your branding and then write a personal message on the inside.
A client who feels valued will choose you again and again.
Finally, think about other
skills that you can bring to
the table to add perks to your photography.
You probably know your way pretty well around Photoshop, right?
Start offering design services for custom cards and invitations.
Your clients will definitely love the added bonus.
That's all for this week.
For more ideas for marketing your
photography business Check out this video.
Photographer Roderick Pena talks
about minimalist approach to portraiture
and how his business cards
reflect his style click here to watch this video.
So I'm pretty sure
it's about time for my lunch
break and there's kale and
soybean salad with my name on it.
and yes, it's organic.
See you next week. *** ***
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